Branding
Cocktail Menu
Other Deliverables
Development
Garage Side Restaurant Branding
A new bar opening in East Stroudsburg, PA needed exciting branding and menu designs. This bar was an addition to the already established Trackside Station Bar & Grill, so the branding needed to differentiate the new bar and still fit with Trackside’s existing branding. The primary rust orange and navy blue were chosen to both echo and contrast Trackside’s primary orange. Organic shapes, fun iconography, and rugged textures merge to convey a sense of high-spirited leisure.
